IbisVision, the market leader in remote eyecare technology, plans to use its systems to help optical businesses around the world resource more staff amid clinician shortages and increased consumer demand for eyecare.

The company, which offers a range of eye tests over the Internet, plans to work with eyecare operators and use its technology to link up with clinical staff via their remote-led solution. Because the firm’s solution allows consumers and staff to operate from anywhere, this can help eyecare businesses, who for a variety of reasons may have a shortfall in clinicians, to access more staff from elsewhere, directing excess or underutilized clinical expertise for their disposal via the Internet. The platform will also allow those eyecare professionals who for lifestyle reasons want more flexible working time to provide services as and when they want. The end result will be a bank of clinical talent that can be directed where needed and accessed by optical providers around the world.

The widened strategy demonstrates a critical mass of interest from eyecare operators in remote solutions but follows IbisVision’s existing strategy of working with clinicians and eyecare companies to help meet increased demand for their services.

Patient tastes have changed markedly since the Covid pandemic, and, after being introduced to remote healthcare in lockdown, now often seek internet-based solutions as an easier, more convenient experience of eyecare. Additionally, the influx of workers based at home sitting facing screens for hours at a time has also resulted in a greater number of people needing expert optical intervention. Ultimately, IbisVision’s technology allows a highly efficient distribution of clinical resources, likely lowering costs and increasing options for optometrists and optical groups, while meeting the needs of patients.

Commenting on the news, IbisVision Chief Executive, Mark Roger, said, “This platform will achieve two goals to widen the pool of available clinicians. Firstly, it will direct in real-time underused resources to where there is demand. Second, since the 9-5 model of providing eyecare is becoming limiting for the modern-day optometrist, our platform offers the flexibility required to reflect lifestyle needs and requirements. The possibilities are endless – whether family obligations or career aspirations are a high priority or there are geographical limitations, eyecare professionals can provide their expertise at a time and location of their choice. A parent can put their children to bed in New York time, and work for a couple of hours for a clinic in LA during the west-coast working day.”

Our technology has always been cutting-edge in allowing consumers to work with clinicians and undergo tests irrespective of the location of the patient in relation to the clinician. However, what this technology does is as revolutionary as Uber or AirBnB because it puts back resources that may well not find useful deployment locally or may be sitting idle. We can’t control the skills shortage or the growing demand for eyecare, but we can improve how eyecare is accessed and delivered.”

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For more information: Laura Hillhouse-Fleming, Head of Marketing, 0141 812 7766